Tag Archives: Online Communities

A list of counterintuitive behaviour that will improve your use of the web

Posted on February 1, 2009 by John Welsh

Traditional media people – journalists, marketers, editors – are just like other professionals. They do the same things in print and via emails year after year because of intuition. Success came about by hoarding the content broadcasting to the users expecting a response … Continue reading →

Posted in Blogs, Communities, Links, Marketing, New Media, Twitter, Usability, Web design | Tagged , , , , , , , | 1 Comment

You’ve been asked to write a digital strategy. Now what?

Posted on January 29, 2009 by John Welsh

You work in a traditional business. You already make a little bit of digital revenue from a website. Now you’ve been asked to map out a digital strategy to increase your digital activity, and ultimately, revenue. What do you say? … Continue reading →

Posted in Business-to-business, Communities, Disintermediation, New Media, Social media | Tagged , , , | 2 Comments

Five more online skills you must master BEFORE you start a blog

Posted on January 28, 2009 by John Welsh

Earlier this week, I launched the first of my two part campaign to encourage people to master five online skills before they start a blog. I promised five more online skills. So here they are. Once again, I make suggestions for … Continue reading →

Posted in Advertisements, Communities, Links, RSS feeds, Search | Tagged , , , , , , | 3 Comments

Five online skills you must master BEFORE you start a blog

Posted on January 25, 2009 by John Welsh

 When did people mistake blogging as a platform from which to mouth off their opinions?  As a result of being asked to read one too many this week, I am launching a new two-part campaign. Five online skills you must master BEFORE you start … Continue reading →

Posted in Blogs, Communities, Links, New Media | Tagged , , , , , , | 7 Comments

What do big variances in the number of your RSS subscribers mean?

Posted on January 22, 2009 by John Welsh

Do your RSS subscribers vary radically from one day to another? Does a sudden surge in subscribers indicate your blog posts are perfectly aligned with your community? Does a decline mean you are hopelessly mistaken in what you do ? … Continue reading →

Posted in Communities, RSS feeds | Tagged , , | 4 Comments

Don’t overlook the social network your community is already in!

Posted on January 14, 2009 by John Welsh

One morning, there’s just one in your email inbox. The next day there’s three. And after that, they don’t stop coming. So-and-so would like you to join them on Plaxo/Ning/Xing… And suddenly, a social network you had never thought of, often … Continue reading →

Posted in Communities, Social media | Tagged , , , , , , | Leave a comment

Six types of Tweets if you Twitter everyday

Posted on January 12, 2009 by John Welsh

I have so many people asking me how to write Tweets.  So I have provided a list of generic types using real Tweets by some of the social and new media people I follow. This is a list of Tweets for … Continue reading →

Posted in New Media, Social media, Twitter | Tagged , , , , , , , , , , | 14 Comments

What to do when your social media is frustrating you

Posted on January 11, 2009 by John Welsh

We’ve all done it. We’ve been so frustrated by the lack of traditional response to our social media activity, we’ve gone back to our old ways. We’ve written what we thought was the best-blog-post-ever and then no one read it. … Continue reading →

Posted in Links, Social media | Tagged , , , , , | 1 Comment

What is a Tweetup and what does one feel like?

Posted on January 9, 2009 by John Welsh

OK, first up. A Tweetup is a meeting between people with the who, where and when arranged on Twitter. Sounds simple. But a key ingredient, to differentiate it from a mere meeting, is that the people concerned should only be … Continue reading →

Posted in Links, New Media, Social media | Tagged , , , | 3 Comments

Five ways Twitter can help you to develop skills to cultivate a community

Posted on December 2, 2008 by John Welsh

Just as the reasons to be interested in Facebook once more are how it teaches you the basic skills of social networking, so Twitter can become your primer for understanding what exactly is a community and how to garden it. My moment … Continue reading →

Posted in New Media, Social media, Twitter | Tagged , , , , | 2 Comments