Monthly Archives: March 2009

Interview with Hollis Thomases – on balancing the public and the private in social media

Hollis Thomases and I only knew eachother through Twitter so it seemed appropriate to Tweetup in San Francisco. She answers the questions I posted recently on my blog. Listen as she reminds us that social media has been around longer than … Continue reading

Posted in Social media, Video | Tagged , , , | 1 Comment

Interview with Carlos Hernandez – on the social capital of social media

Carlos Hernandez does something I had not heard of before. He trains unemployed baby boomers to find work through social media. Listen to what he had to say about the role of social media for good in society and what Carlos … Continue reading

Posted in Social media, Video | Tagged , , , , , , | 1 Comment

I’ve got my digital kit ready for the Web 2.0 Expo in San Francisco (plus shades!)

I will be travelling to or arrived in San Francisco when you read this, on my way to the Web 2.0 Expo, San Francisco. I’m really excited. Several leading and up-and-coming social media experts have arranged to meet me. I wrote … Continue reading

Posted in Communities, Exhibitions business, Social media, UBM | Tagged , , , , , , , , , , | 1 Comment

What is the quality of the conversation you are having with your Twitter community?

I used to be obsessed with how Twitter can help you to develop skills to cultivate a community. Then I became fixated with people to follow on Twitter. Next I morphed my interest into types of Tweets if you Twitter every … Continue reading

Posted in Twitter | Tagged , | 1 Comment

The etiquette of permission networking

You’ve heard of permission marketing, right?  As defined by Seth Godin, it is the transformation wrought by social media encouraging people to opt-in to rather than opt-out of marketing. Permission marketing is the privilege (not the right) of delivering anticipated, personal and … Continue reading

Posted in Business-to-business, Communities, Social media | Tagged , , , , , , , , , , , , , | 2 Comments

Three ways to cultivate your community at work

We are all working so hard to identify and garden communities among our clients or websites users that we often overlook the community closest to us – our colleagues.  This is mad. And it misses a great opportunity to learn. … Continue reading

Posted in Communities | Tagged , , , , , | 1 Comment

A list of ten Google Reader Shared Items to which you can subscribe saving you time.

UPDATE: I’ve added an eleventh! You’ve only just learnt to manage your daily reading through RSS feeds. And soon you find yourself overwhelmed with the number of blogs to which you have subscribed. What do you do?  Why not subscribe to … Continue reading

Posted in RSS feeds | Tagged , , , , , , , , , , , | 7 Comments

Guest post: how to be a better listener by becoming a Power Google Reader

Many of my colleagues ask me how to get started in social media. I always say “listen”. Set up a Twitter profile, but do not Tweet. Read blogs, but do not comment. Listen to the conversation, before you dare to … Continue reading

Posted in Guest post, RSS feeds, Search | Tagged , , , , , , , , , , , | 7 Comments

Use the rules of traditional journalism to ensure you’re on your best behaviour in social media

Social media encourages a sense of glorious informality. But do not let its appearance blind you to the necessity of rules. Take the issue of confidentiality. Can you Tweet a comment made in a LinkedIn group? Can you write in your blog something that … Continue reading

Posted in New Media, Social media | Tagged , , , , , , | 2 Comments

Guest post: ask your readers – what are the key five principles of blogging?

Phil Clark started  the blog Zerochampion in February 2007 and focuses on one one particular community – that of sustainability. He also cultivates a Twitter following with his sometimes ironic Tweets  (disclosure: and is a colleague).  Here he has asked his readers to answer the … Continue reading

Posted in Blogs, Guest post | Tagged , , , | 4 Comments