Monthly Archives: October 2008

Live blogging from the Future of Social Media Conference: five things that went well

Posted on October 31, 2008 by John Welsh

Let’s be honest – if you run a conference on social media, you should jolly well make sure it practices what it preaches. Well, we achieved a nice, big social media bubble around the Future of Social Media Conference. What … Continue reading →

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These Digital Times named today as one of WordPress’ “Growing Blogs”

Posted on October 29, 2008 by John Welsh

How delightful. Tonight I discovered that this blog has been named one of WordPress’ “Growing Blogs”. It states “these WordPress.com blogs gained the most popularity recently”. Sounds pretty neat apart from the fact that there are 100 listed for today … Continue reading →

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Live blogging from the Future of Social Media Conference: panel discussion at 4.30pm

Posted on October 28, 2008 by John Welsh

Speakers on the panel discussion include Jia Shen, RockYou, Andy Hobsbawn, Agency.com, Rohit Bhargava, Ogilvy 360 Digital Influence, and Simon Frank, KickApps. Question one Since companies now go to people to inspire ideas about their brands, are professionals of use … Continue reading →

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Live blogging from the Future of Social Media Conference: Andy Hobsbawn, Agency.com at 3.50pm

Posted on October 28, 2008 by John Welsh

  Andy Hobsbawn’s inspiring insights. What underlies the rise of social media? Quote form Francis Bacon Knowledge is power Fifty years ago today, millions of radio listeners in the US heard of an alien invasion. People thought it was a … Continue reading →

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Live blogging from the Future of Social Media Conference: Chris Davies, British Airways at 3.00pm

Posted on October 28, 2008 by John Welsh

  Chris Davies, digital marketing manager, British Airways. What were the brand objectives and what has he learnt from the experience? What he is not going to cover is where social media is going. His presentation is how you can use some … Continue reading →

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Live blogging from the Future of Social Media Conference: Cesar Mascaraque, Ask.com at 2.30pm

Posted on October 28, 2008 by John Welsh

Cesar Mascaraque from Ask.com, used to work for Google. What has been happening in search over the past 10 years during the growth of social media? There used to be humans editing directories for people’s search. But, as the web … Continue reading →

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Live blogging from the Future of Social Media Conference: Ville Osterlund, InterQuest at 1.15

Posted on October 28, 2008 by John Welsh

How to use social media for research is the topic of Ville Osterlund’s presentation. He argues that researchers are still not engaged. Brands are engaging with us online, we engage with each other online but not research. The result – … Continue reading →

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Live blogging from the Future of Social Media Conference: Jane Copeland, SEOmoz.org at 12.45pm

Posted on October 28, 2008 by John Welsh

Jane Copeland, SEOmoz.org. If your video or your ad is good enough, you can compete against big brand names that you could never compete with on TV, for example. The two worst enemies of the web advertising is that “if … Continue reading →

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Live blogging from the Future of Social Social Media conference – Jia Shen, RockYou at 12.20

Posted on October 28, 2008 by John Welsh

Now Jia Shen from RockYou. Use viral campaigns to push social netoworking but before you do that evaluate and understand the difference between social networks. MySpace is going really well but Facebook as well, the former for youth, the latter … Continue reading →

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Live blogging from the Future of Social Media Conference – Kevin Eyres, Linkedin at midday

Posted on October 28, 2008 by John Welsh

Kevin Eyres, MD Europe of LinkedIn, is up next. “Blue shirt nation” is a bit of kit run by Walkers Crisp to find out form sales reps what is likely to sell most. So use your own staff as a … Continue reading →

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