Category Archives: UBM

Why I am now learning more about social media from my family, friends and colleagues

When I started finding out about social media, I read the blogs  and followed the Tweets of leading practitioners. Their practicalities swiftly got me going. Eighteen months later, I’ve got  a new circle of teachers and influencers. And this time … Continue reading

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Guest post: how cult YouTube directors can interest a young demographic in the issue of climate change

Who better to write this blog post on Blog Action Day 2009 than my sister Cheryl Campbell? Cheryl is the executive director of tve, a charity that has been making films and documentaries about the environment for 25 years. Here she … Continue reading

Posted in Blogs, New Media, Social media, UBM, Video | Tagged , , , , , , , | 4 Comments

How do you celebrate digital progress in your workplace?

Last week saw our second, annual Digital Achievement Day – a moment when everyone across the company celebrates the change in our culture as we move from a traditional to a new media company. The day started with balloons on … Continue reading

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Interview with Tony Uphoff – on using Facebook and Twitter to network at events

Tony Uphoff runs UBM’s TechWeb (a sister company to my own) which runs Information Week and the Web 2.0 Expo co-produced with O’Reilly Media. Tony is very active in social media with a blog Uphoff on Media and a Twitter. Here he … Continue reading

Posted in Business-to-business, Communities, Exhibitions business, Social media, UBM, Video | Tagged , , , , , , , , , , | Leave a comment

Seven tips for getting the most out of an Event 2.0

I’ve just returned from the Web 2.0 Expo in San Francisco. Before I left, I exploited my existing social media activity. I did not approach any potential contacts directly but used social media in what I called the etiquette of … Continue reading

Posted in Social media, UBM | Tagged , , , , , , , , , , , | 6 Comments

Interview with Paul Way – the impact of Facebook and Twitter on mainstream businesses

Paul Way and I used to work together in London before he moved back to the US to work for sister company UBM TechInsights. I met up with him for breakfast in San Francisco’s Dottie’s True Blue cafe where he reminded … Continue reading

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I’ve got my digital kit ready for the Web 2.0 Expo in San Francisco (plus shades!)

I will be travelling to or arrived in San Francisco when you read this, on my way to the Web 2.0 Expo, San Francisco. I’m really excited. Several leading and up-and-coming social media experts have arranged to meet me. I wrote … Continue reading

Posted in Communities, Exhibitions business, Social media, UBM | Tagged , , , , , , , , , , | 1 Comment